How to Protect Your Business Reputation from Scam Websites like Ripoff Report?
Among the most vital facets of online reputation management is combating harmful, untrue, or malicious material which appears on popular or authoritative websites.
Every online reputation management plan must incorporate an action strategy to protect and battle this sort of dangerous material.
What’s Ripoff Report?
Ripoffreport.com is a website where anyone over age 14 can anonymously document a complaint regarding any organization or individual. Since the site doesn’t have any user confirmation procedure, it is now infamous for false, malicious, and defamatory reports. While users need to maintain their reports are accurate, Ripoff Report doesn’t research or reality check some of the entries. The website’s Conditions of Service ensure it is crystal clear that accuracy isn’t guaranteed.
Submitted reports stay on the website permanently, even when a writer decides they made a mistake and wished to eliminate their report.
What’s more, Ripoff Report does not permit positive testimonials, which makes it a website that encourages merely unwanted content. The court reasoned that the site manipulatively publishes negative information to attempt to get money from people and companies who wish to resist the accounts. You shouldn’t pay a site like Ripoff Report since then they’ll hold you hostage. As soon as they know you’re inclined to give them cash, they will have a brand new report published understanding they will get paid.
The Damage Ripoff Report May induce
Regardless of the fact the Ripoff Report is indeed unregulated, it manages to seriously affect the reputation of people and companies, resulting in income and client reduction, costly and dull litigation, and long hard roads of retrieval. Many instances have yet to be solved, and quite a few have come out in favor of people who’ve been retargeted.
Due to the title of the site, just being recorded on the site at all is quite detrimental to business.”
What You Could Do
Even though Ripoff Report has tried to alter their policies, they do not offer truly real or low-cost choices for shielding yourself or your business. In 2013, Ripoff Report included an agency called “Ripoff Report Verified,” which permits employers without preceding complaints to register to get a “Verified” accounts for a monthly fee, in which they’ll be notified in case a criticism or adverse review is registered.
Afterward, they developed VIP mediation, a service which costs $2,000 and only facilitates a shortly written correspondence between the accused and the accuser through an arbitrator with the last judgment over what stays on record. Ripoff Report says, however, that when the accuser has employed a bogus email address or does not respond, a more favorable ruling isn’t guaranteed. Again, their policies don’t go far enough and also permit the website to continue to trigger criminal damage.
While companies and individuals are permitted to post rebuttals, experts concur that acting prematurely can do more damage than good. It is vital to enlist the experience of the legal and PR group, which should incorporate a professional online reputation management company.
The best means to protect yourself is to have a proactive approach in place that goes to work before something such as a Ripoff Report can strike. Possessing a staff dedicated to tracking your search results 24/7, that has extensive expertise mitigating emergent scenarios, and who can place proprietary resources to building out a robust internet landscape will get invaluable when problems arise. In case you haven’t been actively publishing articles, engaging in interpersonal networking, and efficiently creating your presence online, it is going to be that much more straightforward for Ripoff Report to hurt your reputation seriously.